Discover Purs Hôtel: A blend of timeless elegance and modern architecture

Purs Hotel is located in the charming town of Andernach, Germany. It is the first hotel designed entirely by Belgian designer and antiques dealer Axel Vervoordt, showcasing his distinctive sense of style. Every room, suite and object in the hotel reflects its unrivaled aesthetic, creating a warm and welcoming atmosphere that feels like home.

This unique property combines quiet luxury with exceptional architecture. The design is minimalist, timeless and yet comfortable, offering spaces that guarantee a truly memorable stay. The hotel consists of 11 rooms, as well as the luxurious Purs Villa, located in a separate building. The villa adds two additional rooms to the overall experience.

What sets Purs apart is that it is the only hotel in the world entirely designed by Axel Vervoordt, making it an exceptional destination. With its unique design and unparalleled atmosphere, Purs Hotel offers an unforgettable stay, combining art, comfort and luxury like no other property can.

Strategic partnership of Purs Hôtel with Relais & Châteaux and SiteMinder

Relais & Châteaux is an international association of luxury hotels, resorts and restaurants known for promoting excellence in hospitality and gastronomy. Established in 1954 in France, the organization represents more than 580 properties in more than 60 countries, each offering a unique and authentic experience rooted in local culture, cuisine and heritage.

Through its strategic partnership with SiteMinder, Relais & Châteaux offers its members access to exclusive pricing plans designed to maximize savings and streamline operations. This collaboration also offers valuable industry insights, expert-led revenue masterclasses and a range of collaborative growth opportunities. The partnership aims to equip hoteliers with innovative tools, strategies and initiatives to increase profitability, improve efficiency and drive long-term success.

Asked about the decision to join Relais & Châteaux and the value it brought to Purs Hotel, TimTHE revenue managerexplained:

“Relais & Châteaux is a renowned brand representing unique and exceptional hotels, and Purs fits perfectly into this category. »

The primary objective of Purs Hôtel was to broaden its visibility and attract a wider and more international audience. Located in a relatively isolated town in Germany, the hotel struggled to reach international travelers who weren’t specifically looking for its location.

“International travelers may not Google the city itself, but if they discover our property through R&C, they are more likely to visit. Our main goal was to significantly improve our brand visibility,” added Tim.

He also highlighted that Relais & Châteaux places great importance on gastronomy, which aligns perfectly with the gourmet restaurant offering at Purs Hotel. This synergy between the hotel and its culinary experience makes R&C an ideal platform to showcase the holistic luxury and authenticity that Purs offers.

Boost bookings and revenue: the impact of Relais & Châteaux and SiteMinder

Purs Hotel experienced a substantial increase in visibility, bookings and revenue, thanks to the synergistic impact of Relais & Châteaux and SiteMinder Channel Manager. These platforms have not only expanded the hotel’s reach but also attracted a diverse and international clientele.

In particular, the hotel saw a significant increase in guests from key markets such as the United States, Belgium and the Netherlands last year. This influx of international travelers, coupled with increased distribution and visibility through Relais & Châteaux’s prestigious network and SiteMinder technology, directly contributed to increased revenue. The combination of these tools has positioned Purs Hotel as a highly desirable destination, strengthening its position in the competitive luxury hotel market.

Seamless integration and exceptional support with SiteMinder

SiteMinder provides comprehensive customer support around the clock, ensuring users can access assistance whenever they need it. Reflecting on his experience, Tim praised the level of support and smooth onboarding process, saying:

“The support and onboarding experience was excellent. Whenever I encounter a problem, I contact the support team, and they are always very helpful and friendly.

Tim further highlighted his satisfaction with the platform, noting: “This is my first experience with SiteMinder and I am very happy to work with it. The platform is incredibly user-friendly, making it easy to navigate and manage.

SiteMinder’s combination of intuitive design and dedicated customer support highlights its commitment to providing hoteliers with tools that simplify operations and improve their overall experience.

Thank you Tim for your incredible comments. We wish Purs Hotel and all its guests the best for the future!



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