Beauty hotels is a group based in Lisbon, Portugal, combining beauty and boutique hotel experience to create unique trips for guests who visit one of the four properties in the portfolio.
- fig tree embodies the beauty of the fig tree, with an interior design inspired by its leaves and ripe fruit.
- bathroom invites guests to unplug, refresh and bask in comfort and cleanliness.
- Madalena is a “tribute to the feminine universe”.
- Dos Reis allows guests to live like kings, combining history and contemporary design.
Whatever their choice, guests will experience a magical and memorable stay.
“All of our hotels enjoy a prime location, provide exceptional customer service and provide the utmost comfort to guests,” said João Tavares, Sales and Marketing Manager.
“We believe that the ‘beauty experience’ sets us apart from the competition. It quickly becomes a central element of the traveler’s perception of the destination and sets the bar for all the experiences that remain to be had in the city.
Errors and overbookings prompted a search for a better technology solution
Despite the breathtaking customer experience, the situation for The Beautique Hotels on the backend wasn’t so pretty.
Due to an inferior channel management solution, the group was experiencing frequent synchronization issues between its PMS, Channel Manager and OTA connections. This caused data errors and overbookings.
“These problems have had a negative impact on our relationships with partners and guests,” mentioned João. “This ultimately prevented us from focusing on our strategic objectives and led to missed opportunities. »
To address these challenges, the team sought a best-in-class solution and found that the SiteMinder platform was a perfect fit for their needs.
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A change of fortune night and day
SiteMinder became one of The Beautiques’ priority investments and the decision to adopt the award-winning platform quickly paid off.
“SiteMinder gives us significantly improved peace of mind,” said João.
Not only did SiteMinder resolve previously encountered integration issues, it also opened up a new world of opportunity for the group.
“The ability to connect to a much broader range of channels has provided us with more strategic options and allowed us to successfully pursue leads and partnerships that would have been out of reach with our previous system,” he said. -he continued.
“Our top priority was automation, so that we could be free to pursue new creative ambitions. We are now in this position thanks to SiteMinder and other strategic investments.
Improved business efficiency and seamless activation
Because SiteMinder has an unrivaled ecosystem of partners and integrations, The Beautique Hotels has been able to target specific markets and implement new sales and marketing approaches, ensuring the business grows and flourishes. ‘business.
“The fact that SiteMinder is more efficient in performing actions has also indirectly boosted sales,” added João.
“The increased speed and simplicity of updates on the platform has allowed us to respond more quickly and manage our listings more effectively. »
All this is backed by a support team available and ready to answer your questions and tasks at any time, so hotels never miss a thing.
“The promised deadlines have always been respected,” João said. “The response time was often faster than expected. I have also contacted support by phone during more urgent times and the process was smooth and easy to manage.
So what does this experience mean when it comes to advising other hoteliers on solutions currently available on the market?
“I have yet to find a solution that offers better value for money than SiteMinder,” said João.
“My decision to choose SiteMinder was based on confidence in the product and the knowledge that it has maintained its dominant position in the market. This reliability has made it a preferred option.
Thank you João for your incredible comments. We wish The Beautique Hotels and all its customers the best for the future!